Clay in AI answers: 3,985 citations across 15 Lucreya pages

Clay's measured answer-layer presence on Lucreya

Clay is cited through 15 separate Lucreya pages. The table below is the full list, taken from the 16 August 2026 capture, with the change since the 4 August capture twelve days earlier.

Clay is cited mostly through roundups, not through its own comparison pages

Clay's five dedicated pages here (alternatives, pricing, vs Apollo, vs Clearbit and the three-way comparison) total 273 citations between them. The single AI sales tools roundup carries 1,737 on its own.

That distribution is worth noting because it is the opposite of what most vendors expect. A page named after the product feels like the page that should be found. In practice an assistant answering "what should I use for enrichment" reaches for a multi-vendor comparison, because a page about one product cannot rank that product against others.

Clay's position against the vendors it is compared with here

Clay is listed at usage-based pricing from $185 per month on our sales tools roundup, read from Clay's own pricing page. The comparisons that mention it most often set it against Apollo and ZoomInfo on data coverage and cost per verified contact, and against Clearbit on enrichment depth.

Those three comparisons are separate pages, and each carries its own citation count in the table above. A vendor's answer-layer presence is the sum of the surfaces that mention it, not the performance of any single page.

How these citations were counted

Citations come from the AI Performance report in Bing Webmaster Tools, which counts occasions when Microsoft Copilot named a page as a source. Microsoft documents the report on the Bing Webmaster blog. Figures are read from the reporting API rather than the on-screen summary, because the summary rounds and the API returns exact integers.

Every figure on this page is page-level, covering the 90 days ending 15 August 2026, captured on 16 August 2026. Page-level counts are not interchangeable with the property-level totals published on our network citation card; property-level figures run structurally higher over the same window and the two should never be compared directly.

This measurement covers Lucreya only. It says nothing about Clay's visibility in AI answers generally, and it is not a ranking of Clay against any vendor outside the pages listed above.

Corrections

If any detail here is wrong, including Clay's pricing or how the product is described on the pages listed, tell us and we will correct it. That offer stands whether or not there is any commercial relationship, and corrections are made on the merits.