LucreyaResearch  ›  ActiveCampaign · AI-Visibility
AI-Visibility report card

Is ActiveCampaign recommended by AI?

ActiveCampaign is rarely recommended by AI. Here is its measured AI-Visibility Score, drawn from 8 live AI engines across our 16-category B2B/GTM audit.

19.6
/ 100 · #15 of 354
24
times recommended
3
times the #1 pick
2
categories appeared in
8
of 8 engines named it
What this means

ActiveCampaign sits below the short list buyers see

When a buyer asks ChatGPT or Google's AI "what's the best tool for this," only a handful of names make the answer. ActiveCampaign earned an AI-Visibility Score of 19.6/100, ranking #15 of 354 measured tools. That is below the three-or-so names most buyers hear when they ask AI for a recommendation, so there is visibility upside to capture.

It was the single top answer 3 times, which is the position that actually gets read aloud when a buyer asks for one recommendation. All 8 engines named it, which is unusual: cross-engine agreement across this study runs low, so a tool present on every engine is not the norm. Its standing is uneven: #2 in Marketing automation but #4 in Email marketing. A category-level view is the only one that tells a buyer anything.

AI visibility is winnable and separate from Google rankings: the engines we tested disagreed on the #1 tool in most categories, so a product can be invisible to one assistant and a top pick on another. The lever is being named where AI looks, mapped in the cross-engine comparison and the source-bias data.

Competitive position

Where ActiveCampaign sits against the tools it competes with

ActiveCampaign appeared in 2 of the 16 categories measured. Each table is that category's full ranked result, so you can see exactly which rivals the engines named ahead of it and which they named behind.

Email marketing · ActiveCampaign ranks #4 of 8
#ToolWeighted score
1Mailchimp11.53
2HubSpot7.03
3Klaviyo6.2
4ActiveCampaign (this tool)3.97
5Constant Contact3.64
6Brevo2.65
7ConvertKit1.61
8Omnisend1.2
Top pick by engine: Llama 3.3 via Groq chose Mailchimp · Cohere Command-A chose Mailchimp · Gemini 2.5 Flash-Lite chose Klaviyo · Perplexity chose HubSpot · ChatGPT chose ActiveCampaign · Llama 4 Scout chose Mailchimp · GPT-OSS chose Mailchimp · Qwen 3.6 chose HubSpot
Marketing automation · ActiveCampaign ranks #2 of 8
#ToolWeighted score
1HubSpot12.33
2ActiveCampaign (this tool)6.17
3Marketo6.08
4Mailchimp4.52
5Salesforce Marketing Cloud2.48
6Klaviyo2.42
7Pardot1.88
8ConvertKit0.7
Top pick by engine: Llama 3.3 via Groq chose Marketo · Cohere Command-A chose HubSpot · Gemini 2.5 Flash-Lite chose ActiveCampaign · Perplexity chose ActiveCampaign · ChatGPT chose HubSpot · Llama 4 Scout chose Marketo · GPT-OSS chose HubSpot · Qwen 3.6 chose HubSpot

Weighted score is position-weighted recommendation frequency within that category (a #1 mention counts 1.0, a #2 counts 0.5, and so on), summed across every engine and phrasing. It is not a quality judgement.

Want ActiveCampaign's full per-query breakdown?

See exactly which engines named it, where, and how to raise its AI-Visibility Score.

Run the AI-Visibility checkSee the full study
Method

From the open, CC-BY AI Recommendation Audit: a dated snapshot of what live AI engines recommend, not an endorsement or a quality ranking. ActiveCampaign appeared in 24 of 1549 recorded recommendations. Open data.

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