Marketo is rarely recommended by AI. Here is its measured AI-Visibility Score, drawn from 5 live AI engines across our 16-category B2B audit.
When a buyer asks ChatGPT or Google's AI "what's the best tool for this," only a handful of names make the answer. Marketo earned an AI-Visibility Score of 13.8/100, ranking #24 of 242 measured tools. That is below the three-or-so names most buyers hear when they ask AI for a recommendation, so there is visibility upside to capture.
AI visibility is winnable and separate from Google rankings: the engines we tested disagreed on the #1 tool in most categories, so a product can be invisible to one assistant and a top pick on another. The lever is being named where AI looks, mapped in the cross-engine comparison and the source-bias data.
See exactly which engines named it, where, and how to raise its AI-Visibility Score.
From the open, CC-BY AI Recommendation Audit: a dated snapshot of what live AI engines recommend, not an endorsement or a quality ranking. Marketo appeared in 6 of 716 recorded recommendations. Open data.